A-Z of book publishing: designing a cover
I have had some great responses to this A-Z series, especially about book covers and I thought I'd share this post from September when I talked about the anatomy of a book cover. The image in this post is a really useful explanation of each part of a book. This title has now gone to press and has generated £4,000 of sales for this fledgeling publishing cooperative…
A-Z of book publishing: designing a cover
I have had some great responses to this A-Z series, especially about book covers and I thought I'd share this post from September when I talked about the anatomy of a book cover. The image in this post is a really useful explanation of each part of a book. This title has now gone to press and has generated £4,000 of sales for this fledgeling publishing cooperative…
A-Z of book publishing: design
Designers can provide more than just visuals for your book. We can also offer other elements to support new authors and publishers in their business by knowing about print, the ePublishing process, promotional material and websites. Without question, authors and publishers will come up against one or two if not all four of these areas on their journey from manuscript to publication. Always employ an experienced publishing designer as books and publishing require different technical and visual skills than you'd find in web design. Some designer have the experience in both, as I have, and can offer a full service or elements of it. Here are my tops tips on getting the best for your budget and from your designer.
A-Z of book publishing: design
Designers can provide more than just visuals for your book. We can also offer other elements to support new authors and publishers in their business by knowing about print, the ePublishing process, promotional material and websites. Without question, authors and publishers will come up against one or two if not all four of these areas on their journey from manuscript to publication. Always employ an experienced publishing designer as books and publishing require different technical and visual skills than you'd find in web design. Some designer have the experience in both, as I have, and can offer a full service or elements of it. Here are my tops tips on getting the best for your budget and from your designer.
Tips and tricks for a memorable business card
8 tips and tricks to improve your business card design.
Tips and tricks for a memorable business card
8 tips and tricks to improve your business card design.
Top tips for consistent branding on social media
Once you've taken delivery of your branding package, it's really important to make sure that you are getting the maximum impact from your image use. Why? Your literature and communications work best for your business when they are consistent with your company's established image and increase your audience through trust and familiarity. Here are my top tips.
Top tips for consistent branding on social media
Once you've taken delivery of your branding package, it's really important to make sure that you are getting the maximum impact from your image use. Why? Your literature and communications work best for your business when they are consistent with your company's established image and increase your audience through trust and familiarity. Here are my top tips.
A-Z of book publishing: covers
I have run cover design workshops for the MA in Publishing degree at Anglia Ruskin University. One of my favourite tasks is to use a well-established text and present all the different covers which have been published. I often use Daphne du Maurier’s Rebecca which has been published by many different imprints, the design altered to printing and design technology, cultural and taste. The text hierarchy alters as the author became popular and the marketing of the book took a different turn from gothic to romance and back again. Here’s my top tips on designing a book cover.
A-Z of book publishing: covers
I have run cover design workshops for the MA in Publishing degree at Anglia Ruskin University. One of my favourite tasks is to use a well-established text and present all the different covers which have been published. I often use Daphne du Maurier’s Rebecca which has been published by many different imprints, the design altered to printing and design technology, cultural and taste. The text hierarchy alters as the author became popular and the marketing of the book took a different turn from gothic to romance and back again. Here’s my top tips on designing a book cover.
A-Z of book publishing - advice on budgets
What funds you need depend on how you are producing your book (pitching to publishers independently or via an agent, or self-publishing), if the book is print or eBook and what skills you’ll need to contract in. Here's my handy guide to essential publishing costs.
A-Z of book publishing - advice on budgets
What funds you need depend on how you are producing your book (pitching to publishers independently or via an agent, or self-publishing), if the book is print or eBook and what skills you’ll need to contract in. Here's my handy guide to essential publishing costs.
Why Design Thinking affects every product or service.
Design thinking puts the customer at the heart of a process. It can be applied to the design of a book cover, navigating the inside text pages, or branding, websites and the development of a new project or service. The term was developed in start-ups and companies looking at lean developments but it can be used in any size of business. What does it mean in real life?
Why Design Thinking affects every product or service.
Design thinking puts the customer at the heart of a process. It can be applied to the design of a book cover, navigating the inside text pages, or branding, websites and the development of a new project or service. The term was developed in start-ups and companies looking at lean developments but it can be used in any size of business. What does it mean in real life?
A-Z of book publishing - advice for self-publishing authors
Authors are essential of course. Without these talented souls we have no words! This article offers you no writing advice, there are better resources out there for this, but it gives authors a snapshot of the talent found in a publishing process to help apply this to the self-publishing process and make your book better.
A-Z of book publishing - advice for self-publishing authors
Authors are essential of course. Without these talented souls we have no words! This article offers you no writing advice, there are better resources out there for this, but it gives authors a snapshot of the talent found in a publishing process to help apply this to the self-publishing process and make your book better.
Survive and thrive: 15 tips on building your business with design in mind
I am a supporter of independent businesses as I run one myself. Here are 15 tips to help you decide if you need a design services now or later.
Survive and thrive: 15 tips on building your business with design in mind
I am a supporter of independent businesses as I run one myself. Here are 15 tips to help you decide if you need a design services now or later.
Happy Healthy Entrepreneur
Now, can you cast your mind back to the lighter days of September? I spoke with a very inspiring business owner, Sarah Swanton during this month. I love her warmth and interest in people and that she is very into positive and heart based techniques.
Tips to help create a book cover
In self publishing workflows you can create your marketing team through profiling your readers. Think about who they are and build a character profile. Here’s a few tips on creating the best book cover with a designer.

